Teardown

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Marketing Teardowns

Every marketing teardowns published by TeardownX: positioning, go-to-market and competitive intelligence written for founder-led B2B companies.

  1. 7 min read

    OpenGround Pricing: A Deadline Without a Number

    Bentley set a hard date to leave gINT, then published three different prices for OpenGround. A teardown of what an unreadable price costs a forced migration.

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